Share | Event management & HR / Recruitment R 2 of my favourite topics. Indeed, in the last five years business networks like linkedin , x`g or viadeo revolutionized the recruitment industry. It gave every professional the ability to better market themselve, increase their visibility, and create a trusted personal brand online. & thanks to social media ( twitter , facebook , youtube , blogs ), anyone can do it without be`g internet savvy. In the last couple of years, more & more HR departments in banking, financial services, insurance,`ve started to engage on those channels hop`g to improve brand perception, identify the best candidates, retain their best leaders, and stay in touch w/ their ex-employees. Every financial institution also aim to recruit better candidates, more quickly, & reduce their hir`g costs. Linkedin 1 – Internal Directory 0 Don’t get me started on a few other important topics in HR within your organization such as the broken internal directory, the lack of background information on your colleagues, & the inability 4 most companies to fully leverage the skills & previous work experience of their employees. 4 instance, I’ve`en actively us`g linkedin since 2004. I think it`s the best business network out there, & the fantastic tool to identify & get in touch w/ the right person in virtual every single company all over the world. I find it disturb`g Z I could always find ten times more information, & better & more actionable insights, on linkedin than on the consistently poor internal directories @ my employers.
Archive for December 31, 2010
Share | In early December Lloyds TSB, part of the giant UK-based Lloyds Bank`g Group, launched the new contest named ‘ Lloyds TSB me ‘ . I started writ`g this article the few days after launch, although (unless) I wanted to get hold of the bit more data before publishing
Share | I invite U to check my previous
Share | the couple of day ago, I received an email from my friend Rob Garcia , Senior Director, Product Strategy @ Lend`g Club (LC) inform`g me of his latest campaign: the ‘ Shred Your Credit Card Day ‘. Rob`s always been very active online, and he’s always keen to find new ways to leverage social media to better engage w/ his members & the american people in general. 4 instance last September, to fasten the registration rate, LC gave away $2,500 cash to their 25,000 registered investor . A few months ago, Rob designed the contest urg`g the LC members to submit their photos which were used as background images on the site. 4 those who R not familiar w/ Lend`g Club , LC`s 1 of the lead`g peer-to-peer (social) lend`g services in the US. Renaud Laplanche , the Founder & CEO of the company (and a fellow frenchman), launched the service the few years ago, exclusively on facebook initally. Tak`g Last Year’s ‘Debtbuster Challenge’ to the Next Level the year ago, Lend`g Club launched ‘ the DebtBuster challenge ‘ to drive awareness & registration. I believe the challenge didn’t involved any financial reward nor leverage social media.